Hybrid business model seen as boost to newspaper industry
A new business form combining social mission with capitalism may hold hope for newspapers endangered by falling circulation and ad revenue. -db Citizen Media Law Project Commentary September 29, 2010 By Marina Petrova With subscription and advertising revenue dropping, the newspaper industry is in dire need of a new and – more importantly – sustainable business model. The Low-Profit Limited Liability Company (L3C), a novel hybrid business form combining a social mission with a for-profit