YouTube ads lend veneer of credibility to false climate info

Prominent international companies are enabling false information about climate change in advertising on YouTube. The activist group Avaaz found that over 100 brands were involved including Sansung, L’Oreal and Decathlon. The brands were unaware that their ads were running on sites offering bogus climate information. (The Guardian, January 16, 2020, by Alex Hern)

Avaaz revealed that one-fifth of ads on false climate videos were from environmental groups like Greenpeace and the World Wildlife Fund. It is of note that Facebook is popular with 13 to 17 year olds, an age group not adept at detecting and evaluating falsehoods. (Nieman Lab, January 16, 2020, by Hanaa’ Tameez)

For related FAC coverage, click here and here.