Newspapers losing in bid to replace print ad losses with digital revenues

Newspapers failed to progress in the first six months of 2012 garnering only  $1 in new digital ad revenue for every $25 in print ad revenue lost reported the Newspaper Association of America.  Totals for 2010 and 2011 were also disappointing. -db

From a commentary for the Poynter Institute, September 10, 2012, by Rick Edmonds.

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